Juke Joint is an annual party thrown by the Beta Nu chapter of Alpha Phi Alpha Fraternity, Inc. For the 2022 iteration, I was the party's chair and was in charge of the creative direction and overall theme. I chose a Cash Money Records theme, complimenting R&B and movie-inspired flyers.
Each flyer was designed from scratch, and I posed and styled all the models. My line brother, Vashaun Williams Jr (@vjbreeze2), took the pictures used for each graphic.
The results of the promotion led to gross profits of close to $40,000
![](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/50b289bc-e27d-421b-bad0-f1e507f00ae5_rw_1200.jpeg?h=bd5d3c3ea16322a15421f779283ec4c1)
![](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/0dfd5502-47b9-4863-98d9-13f69738638e_rw_1200.jpeg?h=adbe9c729e5154069328bc980e76ed7f)
![](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/25134467-82c3-4399-b34f-1fe86725a691_rw_1200.jpeg?h=354781f631d43947e0fbfdc67bef7756)
![](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/ae7a3c60-d8e7-422e-8845-cc45099f51b3_rw_1200.jpeg?h=52175487e53c305d1b0082c155c92328)
![](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/7dc60862-7db2-496c-b04a-579130b056e7_rw_1200.jpeg?h=c51da5d96db4a6582187c7a7dce354a5)
![](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/08a43358-6826-4fc7-a0da-0cb99e8d8c88_rw_1200.jpeg?h=365c8167b76d92b27b8e3172d55b2095)
![](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/75ec82e4-5e6d-422f-b5e3-2d023e8eb687_rw_600.jpeg?h=b7d8ec5bb03add3ac67aede37a44a7cc)
![](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/c1fb2250-0551-4dfd-938f-118951ba1c22_rw_1200.jpeg?h=f0b270a78beae5479e0143081aca9c32)
![](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/c1353916-ff1d-48d1-b7a5-1537ee76df30_rw_1200.jpeg?h=42f296291b15a43416a00fd85be31124)
Ticket designs and other collateral material
![](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/051384fe-384b-4445-9fc6-f3f0b1d40469_rw_1200.png?h=6d6f223fe55dfa72894759acc43477c6)
![](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/89fa93f9-5216-40d7-a3ae-082064f2eb0e_rw_1200.png?h=2981b4b43f72dd97ee3fd405b2ca70e4)
![Booth & bottle flyer](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/0cdd5353-8d43-4c7b-8ad3-faaa56e366a4_rw_1200.jpeg?h=eea29081b121511d14951573f3c8e132)
Booth & bottle flyer
![Juke Joint pregame flyer at the Frat House](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/2a72ece6-e5d9-45a1-af18-52e40d7b95da_rw_1200.jpeg?h=4073a666d92ae05f83a0ac1b5864cfcd)
Juke Joint pregame flyer at the Frat House
![Juke Joint cookout flyer](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/74d4b9f5-2b83-46e7-b742-ece9253dfbd0_rw_1200.jpeg?h=8ade4d207b0c2c6c90f48568c9119976)
Juke Joint cookout flyer
![General flyer for marketing](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/5c165997-6ff8-4e64-bf8c-8d46300cfd87_rw_1920.jpeg?h=2c97c699d90819a5396c5b5997d198f2)
General flyer for marketing
![Flyer that I created saying that the party was sold out](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/bfcb2045-09dc-4d38-8f28-4d01ba860acb_rw_1920.jpeg?h=22ddd56d28b138c56a4e87e38ed16b91)
Flyer that I created saying that the party was sold out
![](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/5c862ea8-165f-4aee-af0d-66043586ed27_rw_1920.jpeg?h=f6d2221822a03ffb177a753ce8f9872c)
![](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/a7bfec62-aee2-4215-a5b3-7cc49d0b8f35_rw_1920.jpeg?h=5b4b664e3444d4755bcd54ec2113d390)
![](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/ba05242e-4ce9-4165-b645-df3052317fcc_rw_1920.jpeg?h=a0971584d3f3e941076eba606fd74ee2)
![](https://cdn.myportfolio.com/830bf0a8-26dd-483b-8358-9041d1d9ac24/89cc5bfa-b656-4f0e-8d3a-b160c90703cd_rw_1920.jpeg?h=6dd1ba9653c8a286cdfbc00e0343bb7f)